Bewley’s is the market leader in Ground Coffee in Ireland and is part of the Campbell Bewley Group.  As a worldwide renowned Irish brand, it is particularly well known in the US, where it has recently acquired café chains Rebecca's Cafés and Java City.  The web is critical to its communication strategy in order to stay close to customers, market new products and drive sales.

Since working together initially in 2003, Tibus have delivered the following for Bewley’s:

• Design & development of a new web site, over three phases
• Implementation of an e-commerce strategy to allow direct online selling
• Provision of a series of rich media video, audio and interactive modules to make the education process more interesting, in areas of coffee production, ethical trading and making the perfect cup
• Integration of the HandsOn content management system to provide Bewley’s with full control over the publishing of content onto their website
• Delivery of email newsletter functionality including broadcast and measurement tools
• Ongoing hosting of web and email services

• Doubling of web traffic over the two years since the launch of the site
• Closer integration of online and offline communications
• Steady increase of online revenues

View the Bewley’s website at www.bewleys.com.